It's Thanksgiving. Time to reflect on the people and things we love most and to celebrate the things we're grateful for. As I do so, I am reminded how thankful I am for golf. I've worked almost 20 years in golf retail. It has taken me to two different states and back to Chicago. It…Read more I’m Thankful for Golf!

Your grip is very important - it is your only contact point with your golf clubs - it's how you connect. It's one of the easiest things to change but one of the hardest decisions you'll make throughout the fitting process. Here's a couple of tips: If you don't wear a glove, be sure to…Read more Get a Grip on Things

To say that the shaft is important is an understatement. It is everything. The engine that drives the club head to the ball. If it is the right shaft, it gets you to your destination. If not, then the club will take a wrong turn and so will your ball. What are you looking for…Read more Golf Shaft 101.

Now that I've told you what you need to do to be ready for a driver fitting, it's time to let you know what to expect from your fitter. First you have to decide where you're going to go to get fit. Golf Retailer: You can schedule or walk in to most golf retailers and…Read more Driver Fitting 101 – What to Expect

NEWS FLASH: Chicks dig the long ball! And so do Dudes! But you knew that. That's why the driver is the most important club in the bag, and why we're continuously chasing a longer, better one. Like most things in life we're looking for immediate returns. We're not very patient people, are we? I would…Read more Driver – What to Know Before You go…